Over the last few years, your employees have been establishing their presence on LinkedIn by building their profiles and connecting with other professionals. These employee profiles are the primary way outside professionals experience your company on LinkedIn. Most great recruiting teams already leverage their employees through referral programs, but what if you could have a voice in the interactions already taking place between your employees and candidates. Let me introduce you to LinkedIn’s new recruiting product, Work With Us.
Work With Us promotes your company’s jobs or recruiting message every time your employees’ profiles are viewed on LinkedIn, which can happen hundreds or thousands of times per day depending on your company. Your company will have exclusive access to the ad unit on every profile page, making it incredibly easy to gain a voice in these interactions at scale.