Reaching passive candidates with job postings got much easier today with the announcement of LinkedIn Jobs for You Ads, a tool that intelligently distributes jobs to specific professional audiences across the web.
For the first time, companies can select the types of candidates they need most and distribute jobs exclusively to those professionals based on their LinkedIn profiles. LinkedIn’s job matching technology automatically shows the most relevant jobs for each and every viewer based on his or her professional experience. This relevancy leads to engagement and a click-though rate up to four times higher than the industry standard.
Most online job ads target active candidates who have recently searched for jobs online. With Jobs for You, employers can target passive candidates across the Web based on LinkedIn profile data, including job function, seniority, industry, location and more. Each Jobs for You Ad units displays jobs posted by a single company to ensure full candidate engagement.
We’re excited about this game changing product and hope you are too.
How it works:
- Post your jobs to LinkedIn
- Determine which types of professionals you need most
- LinkedIn’s solutions team will work with you to define the right campaign for your hiring needs, targeting only professionals with relevant backgrounds
- Your jobs do your sourcing work for you
Learn more about Jobs for You and contact us.